21/12/2022

Seasonal rental vs. long-term rental

The debate between seasonal and long-term leasing is one that has received increased attention in recent years. Long-term rentals can offer more security in uncertain times, but at the expense of flexibility. Learn more about the advantages and disadvantages of traditional versus seasonal rentals

Summary

Advantages of seasonal rental

More opportunities to maximize your income

You will rent your property at a higher rate per night if you have a good occupancy rate. In seasonal rentals, you can also sell additional services to your guests, which can help you generate additional income on top of the rental income.

More flexible pricing

You have the ability to adjust your prices each day based on a wide variety of factors. For example, you can offer discounts for longer reservations or mid-week stays.

The reverse is also true. For weekend bookings, you can charge more. This means you can have two (or more) sets of rates to meet current demand.

You can use dynamic pricing as a lever to optimize your revenues and better manage your cash flow to compensate for variable occupancy rates throughout the year.

Disadvantages of the seasonal rental

Risk of damage

The risk of damage is higher than with a traditional rental. While the majority of bookings do not result in damage, some guests specifically book via Airbnb or other OTAs with the intention of using your property as a party venue. At Swikly, we regularly make collections related to damage caused by parties taking place in our guests' accommodations.

As a result, many guests are more concerned about whether their property will be damaged when renting for a short period of time than when renting for a long period of time. However, since you are renting your property for shorter periods of time, you will have more opportunities to check the condition of your property.

Higher expenses

After each reservation, you will need to clean your property, restock certain items, and possibly replace items that have been damaged or are no longer in working order.

These maintenance costs need to be controlled and complex processes need to be put in place to provide an optimal experience for your travelers.

Irregular income

Don't assume that you will be able to rent your property every day of the year. One month you may be fully booked, while the next month you may only receive one reservation.

In general, your revenues will be seasonal: the location of your properties will play a major role in your occupancy rate because its attractiveness will be the keystone.

In addition, some cities limit the number of days that you can rent out your home on a short-term basis. The current trend is to restrict short-term rentals, especially in large cities. Analyze your market taking these risks into account before committing yourself.

A necessary commitment

To be a successful property manager, you will need to market your properties. To do this, you'll need to take high-quality photos and change them often to fit the season, write captivating descriptions and write reviews for guests. You'll also need to make sure your property is fully prepared for each guest and keep your communication channels open to provide a memorable experience for your guests. Given the much higher turnover rate, this is a lot more work. In short, it's a lot more than just being a landlord!

The seasonal rental is an exciting job but very demanding. It covers an extremely wide range of skills and you must be aware of the task in order not to be disappointed.

Advantages of long-term rental

Regular income

The main advantage of traditional rental is that you are assured that your property will be occupied for a long period of time. This means that you are certain of the amount of rental income that will be paid to you at the end of the month.

Lower tenant turnover

A lower turnover of clients means less work to be done. The time you have to spend cleaning or maintaining your property will be significantly reduced.

In fact, you will only have to act when major interventions are required. Moreover, you can delegate their management to agencies that will be in charge of making the link with the tenant on a daily basis.

Disadvantages of long-term rental

Less flexibility

Long-term rental rates are very strict, especially in large cities, which leaves you little room for maneuver in managing your income.

Not only do you have less flexibility with your pricing, but you also do not have the ability to get your property back on your terms. This can be a handicap if you find that you are not profitable and would like to sell or move to vacation rentals.

Fewer opportunities to maximize your income

You also need to monitor your long-term tenants to make sure they pay the monthly rent on time. Even if a single month's payment is missed, it can have a huge impact on your income. Depending on your location and local rent laws, it can also be difficult to find sufficient grounds to evict a tenant. In addition, if he or she disappears, it may take some time to find a new tenant.

On the other hand, in seasonal rental, the price of the rental is paid before the arrival of the traveler, which assures you to be paid.

You are bound by a lease

You and your host must sign a lease before the rental period begins. This means that you cannot change the price to accommodate demand or introduce new rules until the end of the rental period.

In a nutshell

When it comes to comparing vacation rentals and long-term rentals, there is no clear winner. Seasonal rentals can generate higher rental income, but at a price: Guests must ensure that their accommodations are in an ideal location, which can result in higher upfront costs. Also, if you are not willing to put in the extra work required for this activity, traditional rentals will be the best rental strategy for you.

Have we piqued your curiosity?

Discover Swikly, the #1 online bonding solution for rental professionals!

Legal information

Editorial references

The swikly.com website is published by SWIKLY, a simplified joint stock company with a capital of 10,000 euros.
SWIKLY is registered in the Lyon Trade and Companies Register under number RCS 819 514 076
The head office is located in Lyon (France), 92 Cours Lafayette 69003 - Telephone: +33 4 20 88 00 48 - email: contact@swikly.com
Director of publication: Mr. Shaun WOURM, President of SWIKLY - shaun.wourm@swikly.com.
The hosting of the Site has been entrusted to Microsoft Ireland Operations Limited (Microsoft AZURE offer), whose registered office is located at DUBLIN 18 99000 BLACKTHORN ROAD, Ireland, registered in the Trade and Companies Register of "Foreign company n/immat.RCS" under the number 419 423 728, reachable by phone at +353 1850 940 940.
SWIKLY - April 2016 - All rights reserved

Personal data

The creation of a personal account and the use of the site imply the collection of personal data and the processing of data.
The purpose of this processing is the management of the Swikly smarphone Application, of the Website Services and the activity of the SWIKLY company. This processing of personal data is the subject of a declaration to the CNIL by the Company under the number 1948037.
The following personal data of the user is accessible to any other registered user:
-first name and first letter of a user's name.
The following personal data of the user is accessible to any user who has accepted a Swik of the said user concerned:
-first name, last name and reputation of the user.
Personal data is transferred by the Company to its service providers and subcontractors, in accordance with the aforementioned declaration made to the CNIL. All access to the user's personal data by these subcontractors and service providers is subject to the use of a login and password, with the data also being transmitted via an encrypted link.
No personal data is collected for purposes other than those mentioned above, nor is it passed on to third parties without your consent or used without your knowledge.
In accordance with the law n°78-17 of January 6, 1978 modified, relating to Data processing, the Files and Freedoms, you have a right of access, of modification and suppression of the personal data concerning you (art.34 of the law).
These rights can be exercised with the Data Controller:
Service CNIL, Société SWIKLY - 12 rue de la Barre 69002 LYON, France - contact@swikly.com.
You will find all the information concerning your rights, duties and the protection of personal data on the website of the Commission Nationale de l'Informatique et des Libertés: http://www.cnil.fr
When you visit the Site, a cookie is placed on your computer. The Company uses cookies to enable and facilitate electronic communication, to provide features tailored to the needs of Users. The cookie is used to identify the user at each of his connections, and thus facilitates his access to the Service. The user can refuse cookies when accessing the smarphone Application or by changing the configuration of his browser. This may however alter the functionality of the smarphone Application, which the User accepts.

Contacts

To report any errors or anomalies on the site:
Webmaster: contact@swikly.com

Cookie policy

What is a cookie?

A cookie is a small text file and covers all types of tracers "deposited and read, for example, when a website is consulted, when an e-mail is read, or when software or a mobile application is installed or used, regardless of the type of terminal used". 

It may be placed by the server of the site visited or by a third-party server (advertising agency, web analytics service, etc.). Cookies do not compromise site security.

Cookies deposited by Swikly

When you connect to our Site, we may install various cookies on your terminal. The cookies we issue allow us to :

- Maintain the proper functioning of the Site

- Memorize the selected language version of the Site

- To record and adapt the functionalities of the Site according to your browsing preferences (identification, adapting to the types of devices used)

- manage the acceptance and retention period of cookies

In accordance with regulations, cookies have a maximum lifetime of 13 months.

Cookies issued by third parties

- Analytics cookies:

They enable us to track the number of visitors to our site and your browsing habits (Google Analytics cookies), and to generate statistical data on site usage. This enables us to improve the Site's performance.

 

- Cookies placed by our advertising partners : 

These cookies enable us to identify your centers of interest, and thus offer you relevant advertising content when you browse other sites. 

If you do not authorize these cookies, you will be subject to less targeted advertising.

 

- Social network cookies :

While browsing our Site, you may click on the "social networks" buttons to view our Facebook and Youtube profiles. These third-party applications may use cookies to offer you targeted advertising. By clicking on the social network icon, the latter may identify you. If you are connected to the social network while browsing our Site, the sharing buttons allow you to link the content you consult to your user account.

 

We cannot control the process used by social networks to collect information relating to your browsing on our Site. We therefore invite you to consult their personal data protection policies to find out how they are used and what browsing information they may collect.

 

- Cookies set by Hotjar

 

We use Hotjar to better understand our users' needs and optimize the www.swikly.com website.. Hotjar is a technological service that helps us to better understand our users' experience (for example, time spent on a page, links clicked, and more generally browsing habits, etc.). This enables us to improve our service. The data collected by Hotjar through cookies relates to the behavior of users and their devices (in particular the device's IP address captured and stored only in anonymous form), device screen size, device type (unique identifiers), browser information, geographical location (country only), preferred language used to display the website). Hotjar stores this information in a pseudonymous user profile. Neither Hotjar nor Swikly will ever use this information to identify individual users or associate it with other data. For more details, please consult Hotjar's privacy policy

Cookie management

When you visit our site for the first time, a cookie banner will appear, asking you to consent to or refuse the use of cookies.

Your rights

In accordance with the French Data Protection Act of January 6, 1978, as amended, and the RGPD, you have the right to access, rectify, oppose, delete and limit information from cookies and other tracers. To do so, please contact contact@swikly.com.

Free guide:

Seasonal rental PMS 2024-2025